Since launching Crisp Communications nine years ago, Barb has produced fresh and highly creative copy for a wide range of Canadian charities in the health, international development, social services, environmental and advocacy fields.
During that time, she has worked both directly with charities and with many of Canada’s largest fundraising agencies, including contracts with Good Works and Stephen Thomas.
As a communications specialist, Barb is a deft storyteller who understands the intricacies of the non-profit sector. She channels her passion for making the world a better place into creating compelling copy that moves the reader to action.
Before striking out on her own, Barb spent more than 10 years as a fundraising consultant, developing, planning and executing annual campaigns for a variety of non-profit clients for Nicholson-Fox Direct and Goyeau Communications. Prior to joining the fundraising sector, she gained extensive experience producing promotional and marketing materials, trade magazines, and newsletters in the post-secondary education and corporate sectors.
A member of the Association of Fundraising Professionals (Toronto Chapter) since 1998, Barb currently serves on the AFP Congress Marketing Committee (2012 and 2013).